Back home I told everyone about this amazing little shop as one of the highlights of my trip. All of a sudden my eyes opened to the huge variety of products made in South Africa. At that stage South Africa had about 150 olive farms, with most of their products only available from the farms or well stocked supermarkets in the Western Cape. In Johannesburg you were lucky to find South African oils in any shop. Very few people knew that we made olive jams, olive chutneys, olive mustards and even olive chocolates in South Africa. And no one had ever pulled it all together in one location.
So, after a bit of soul-searching (I loved my corporate job!) and many months of writing and re-writing a business plan, Tapenade Olive Shop, named after the olive, capers & anchovy paste, opened its doors in the Cresta Shopping Centre. Our concept was, and still is, to be a strictly South African olive shop, showcasing the local industries incredible range of quality and innovative products.
But it all started in Avignon and on this trip I was lucky enough to visit the shop again. It’s still there, it’s still charming and I’d like to think that if I saw it for the first time two weeks ago, it would have been love at first sight again…
Image credits: All photography by me