Amazingly, some of these South African companies responsible for the products above are taking the process one step further. When you buy one of their products, an indigenous or fruit tree is planted. Hout Couture, a Houtbay company making sunglasses, works with the eco-Schools project in South Africa. WeWood, who sells the watches, will tell you that “One Watch - One Tree - One Planet” is their motto because they also plant one tree locally for every WeWOOD purchased.
"The best time to plant a tree is twenty years ago. The second best time is now.”
Image credits: 1) 100% wooden watches from Wewood 2) Iphone “camera” wooden case
4) iPhone, iPod and iPad wood stand prototypes by jonas damon (via Gessato)
6) Bicycle by Jan Gunneweg